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BUSN 179: Effective Communication in Business

This guide is intended to assist students with their Career Conversations research.

Introduction

The Articles & News tab will guide you to thousands of business journals, including FREE online access to the Wall Street Journal, The New York Times, and The Economist.

The Industry Research tab will point you to resources for learning about your field and for supplementing career conversations and informational interviews.

The Company Research tab will point you to resources meant to provide a solid understanding of any organization.

The Career Research tab will direct you to information sources that provide salary data, career outlooks, skills requirements, and more.

Use the Career Lead Generation tab to verify emails of industry professionals or to track down emails from LinkedIn profiles and company domains.

Career Conversations are structured or unstructured meetings with industry professionals which allow you to explore career fields, increase social capital, and effectively gain access to the hidden job market.

You should spend at least one hour, usually more, preparing for a career conversation with a prospective professional. Use these resources to make that time productive.

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